[Korea financial newspaper around the lower cervical News] We Card, KB Kookmin Card, a card, our card and KB Kookmin Card, which focused on Shinhan Card 4 financial holding middle of the presentation, all based credit card company last year performance, recruitment is net income decreases One card and Shinhan card has led the gains. But it also increases profit increased card loans, savings, card payment market is expanding as a result, it is difficult to assess with confidence from industry and the like. The bottom line is the industry's overall assessment there was no choice but to cut even receive a commission increased the aftermath intact. As it expected this year, including interest rates and payment market is expected to be reduced kadeueop is difficult.
13 days, according to the card industry, and our cards declined by 6.4% yoy recorded a net 109.4 billion won last year, KB Kookmin Card showed that 10.7% decrease compared to 2015 net profit to 317.1 billion won. On the other hand, it recorded a net 75.6 billion won in one car that ateuna is the smallest of the eight credit card companies profit 4 647% YoY card companies showed the highest growth of. Shinhan Card size net profit last year was the second recorded profits greater than 2X Samsung Card, also increased by 3% YoY to 715.9 billion won.
KB Kookmin Card and the card we received the recruitment cost impact.
Our cards are bars, down 33% at the time of the first quarter net profit of 28.4 billion won recorded YoY. In response cards we explained that net profit decreased to increase the cost of the card recruiters. Use a valid membership criteria within 3 months in use more than one customer using the customer in the first quarter of 2016 more than once within a month within 3 months or more times had changed as customers.
KB Kookmin Card also gotta take a year to secure future growth dimension to the expanding membership and marketing costs it said profit fell. KB Kookmin Card last year recorded a net 317.1 billion won profit as high as a third of credit card companies, but declined 10.7% decline compared to the previous year. The width of the four credit card companies profit was much lower.
Our Card, KB Kookmin Card has succeeded in increasing both the number of members. Our cards increased by 20 million people in 2015 compared with 12.6 million people last year, the total number of members. Effective members also changing the standard conservative dwaeteuna aggregate six million people in the first quarter decreased 9 million people last year, the fourth quarter has increased by 20 million people 6.2 million people. KB Kookmin Card membership card of the end of September last year has increased 23 million people more than 19.44 million people in 2015.
One card last year net profit rose 640% YoY. Background to the growth of one card can reduce costs and expanding sales force. Restructuring carried out last year's first quarter and increased sales in the 1Q series based on one member's interests were towed.
River heseung Daewoo Mirae Asset Research Institute, "the second half of last year, as well as effective cost management began to appear positive results in terms of effective customer acquisition and revenue growth," he said.
But there's also the time integration costs, the result does not reflect the opinion is going to be tough this year, starting with a number from one to judge profitability cards untouched.
Shinhan Card is an assessment that defense cuts to pay a fee increase, expansion card loans in accordance with the payment card market. Shinhan Card card loans last year, billings increased 11.1% to 8 trillion won the previous year. Household debt, it is difficult to increase blindly card loans by financial regulators and strengthening of surveillance.
Cuts even negative banking fees credit card companies are considered to have its own prior. But this year has become the card industry with rising funding costs, consumption atrophy due to the economic downturn expected to be more difficult.
Credit Finance Institute predicted that "2017 earnings growth rate card used to enter the domestic recession and mature card market will decrease compared to the previous year."
It is also key to increasing funding costs. This year as the expected US rate hike is expected to increase kadeuchae procurement costs. Last year saw a gain of five COST OF PROCUREMENT credit card companies to lower interest rates.
KB Kookmin Card, or rather we concentrate on recruiting the card is coming out voices that you can prior year.
Industry insiders, "such as it is possible to be a member card sales is based, first," said "it is important to secure membership," he said.
Financial Daily Economic News FNTIMES - unauthorized reproduction for commercial purposes in accordance with the Copyright Act, No copying, distribution,
Copyright ⓒ Korea's financial newspaper & FNTIMES.com
