Monday, March 20, 2017

BMW, 2018 Pyeongchang Winter Olympic test event sponsorship



[Korea financial newspaper stand hyomun reporter] BMW Group (the BMW) will continue its global sponsorship of the Winter Olympic test event, which is held in Gangwon Pyeongchang to 21 coming from February 13 and said 20 days have provided a chariot of seven series.

2018 Out ahead of the Pyeongchang Winter Olympics, major winter sports organized by associations at the Olympics in Pyeongchang Alpensia Resort will host the World Cup served as a final rehearsal, BMW Group has conducted a global sponsorship of biathlon, bobsleigh and skeleton, luge competition.

BMW has conducted for title sponsorship of the 'Viessmann Luge World Cup Team Relay & Viessmann World Cup main sponsor of the tournament,' 2017 BMW IBU Biathlon World Cup competitions and '2017 BMW IBSF Bobsleigh & Skeleton World Cup Pyeongchang' competition.

In addition, the protocol provided during the conference and exhibition vehicles. Dwaeteumyeo protocol is provided in exchange for a total of 15 BMW 7 Series flagship model of the car, was utilized for various purposes, such as shuttle services from competition officials from Incheon International Airport to Pyeongchang, Gangwon Province. The biathlon competitions were also on display in the BMW X5 xDrive40e first plug-in hybrid sports activity vehicle (SAV).

BMW is supporting a range of global winter sports competitions as one of the most popular car brands that produce four-wheel-drive model in the world, best suited to the pleasure of driving a bobsleigh and skeleton, brands are seeking, such as cross-country and biathlon. In particular, bobsled, collaboration has been since 1980 with the German Bobsleigh Association (BSD). In Korea, BMW Group Korea have imported car brand for up to 30 days from the date of last January 9, the first amateur ski competition is held in the 'BMW xDrive Cup Korea 2016', and in about Biathlon Union, including support for X5 and X6 vehicles domestic winter sports culture spread It has contributed to.





Financial Daily Economic News FNTIMES - unauthorized reproduction for commercial purposes in accordance with the Copyright Act, No copying, distribution,
Copyright ⓒ Korea's financial newspaper & FNTIMES.com