Please insurance price comparison 'internet shopping'

[Korea gimmingyeong financial newspaper reporter] watch the actual purchase products in stores and is a popular 'show ruming' group goes online. Thanks to the development of a prolonged recession and information and communication technology (ICT) will be the result of using the Internet as a means of shopping in the most affordable and easy to purchase.

Same goes for the insurance industry. Since 2014 it appeared the first online insurance insurance companies launched one after the online-only product naeseun affordable insurance to guarantee equal.

According to the Insurance Association of Insurance Online damages (CM channel) joined the market in 2014 based on premiums 902.018 billion won last year's 1.7751 trillion nyeonsae 2 showed an increase from 96.8% to 64 million won.

Especially online insurance market of non-life insurance industry was largely centered activate auto insurance. Car insurance is no guarantee the same content and product information is easily sell goods online is not hard, insurance companies online insurance market began to price discrimination kkoehagi reduce the expense representing the 'direct insurance' was formed.

It has also joined the financial authorities. In order to enhance the convenience of online insurance supermarket insurance consumers naenwatda 'insurance damoah. Consumers have been able to compare at a glance by the same insurer insurance products through insurance guarantees damoah site.

Starting in the second half of the year in particular is expected to be able to compare and sign up directly by the insurance companies auto insurance in such a portal site Naver. Driver insurance, travel insurance, and also ahead of the mount as cancer insurance turn.

Insurance industry officials said that "the advantages of selling it online insurance expenses less Stepping do not depend on the organization, said" The key is whether to go face-to-face how to solve the advantages of online channels. "



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