The emergence of May [Korea Seo Hye Rin nine financial newspaper reporter] 13 trillion market cap scale game industry daejangju. After the IPO plans to embark leverage the huge IPO funds active mergers and acquisitions (M & A).
Gwonyoungsik (photo) Net Marble Games (NetMarble) representative of the 18th IPO held in Yeouido, Seoul (IPO) in the press conference room saying 'will be equipped with a more powerful global competitiveness through the Kospi traded' 'this year, IPO financing and cash, including up to to invest 5 trillion won will promote an active M & a market in North America and Japan, "he said.
NetMarble is through the demand forecast up to 20 days and will be traded on May 12, the KOSPI market. Competition is expected to amount to between 2661.7 to 2051.4 billion won, up to this year's IPO to hit the domestic stock market standards. Expected market capitalization is nearly twice the level of daejangju NCsoft (about 6 billion) to 13 trillion won.
Promotion after M & A target company is listed as yet unspecified Although specific plans for the development capabilities acquired the company with an excellent game development Sanaa major intellectual property (IP). Issues representatives said it will proceed with the M & A target company with any magnitude can be secured only about 2.5 trillion won in cash funds and conspiracy that flows year.
M & A approach considering the two strategies. If you are promoting a 100% stake, or securing 50-60% stake. Past NetMarble has succeeded in Jam City 60%, Thai Nico 100%, 100% stake carbamate.
Since the establishment in 2000 of the NetMarble 2014 annual sales growth rate of 104%. In February, Google accounted for the global market, Apple's revenue combined global top three were remarkable achievements.
In particular, the business NetMarble confined to certain areas that are pointed out in the usual weaknesses of buying mobile games, is rated as a single game dependence, short game life, the company overcome the uncertainties continue to grow effectively.
The first foreign dependence in terms of sales is high. Last year, overseas sales accounted for 50.6% share in total sales 757.3 billion won. Sales by country South Korea was 49.5%, 20.5% in North America, and 10.0% and Japan.
In addition, Iran has been a fairly reliable assessment gotta dog six games with more than 5% of sales revenue contributions portfolio. Gotta strengthen the role performed even game (RPG) and casual genres, and this year has been seeking to diversify genres such as large-scale multi-user multi-access online game (MMO) and charging multiple access (MOBA).
NetMarble the last 7 days from China 1st game began testing a pre-release of "Prince youngyo" South Korea version of "penta Storm ', amounted to pre-registrants only two million people. In addition, NCsoft IP, Perform Multiple Access role linking the development expertise of Lineage 2 Revolution game (MMORPG) 'Blade & Soul' is the bar recorded the number of concurrent users of the 1.5 million people in China. "Seven Nights" has recorded the No. 1 ranking in nine countries, 'Transformers' released in the last 7 days, 9 days recorded a US Google Play download 2 above.
The securities are basing positive reviews on NetMarble traded on the basis of such power. Gimsohye Hanwha Securities Research Institute is equipped both said, "the domestic game market because it is concentrated and aggressive marketing competition to the RPG genre and deepening of new game possibilities for success are very limited, '' NetMarble until development capabilities, as well as publishing abilities domestic we believe will expand its dominance in the gaming market, "he said. The target price has proposed a 175,000 won.
Kim Minjeong Hi Investment & Securities researcher said, "Competition huimangga band 121,000 to 157,000 won this year expected earnings PER 15.7 ~ 20.4 times the global industry over an attractive level of NetMarble 'price target gotta calculated as 182,000 won the IPO upside of 15.9% exists even in a demand forecasts show the upper band (157,000 won) gongmoga is confirmed, "he said.
Daily Economic News Finance FNTIMES - commercial reprint, copy, distribute prohibited purposes under the Copyright Act
Copyright ⓒ Korea's Financial News & FNTIMES.com
