[Korea hyomun up a financial newspaper reporter] moves are scrambling to strengthen communication with customers Hyundai Motor Group.
Hyundai Motor Group said it has opened its digital media channels 20 days 'HMG Journal' and 'HMG TV'. 'HMG journal provides an existing group based on the official blog that the expansion and reorganization of the text content of the image,' HMG TV 'is the center of the picture to open a new channel content at this time. 'HMG' was the name of the channel using the abbreviation for 'Hyundai Motor Group'.
Hyundai Motor Group 'goes into the future' decided to 'Connecting to the Future (connected to the future), "the slogan of the meaning contained in the digital media channels. Based on this showing technical expertise and industry leadership in Life Car Group, research and development, and plans to publish content related to new product launches, Human Resources, Social Responsibility.
Another 'HMG Journal operated as text and image-based content offers content in a variety of formats, including existing blog articles other card-type news, info graphics, data journalism. In the 'HMG TV' video-based content hub is planning to show a variety of promotional video, video advertising, including new content, including a "news show.
In particular, news show 'a' newsroom and Danny Prefecture, last year received a lot of love during the subsequent content. It is scheduled to deliver the news of the Hyundai-Kia Automotive Group in a variety of formats easier and more fun. The progress of the 'news show' is EBS 'Bonnie do, Vonage is a member of the group took place with MC Space Girl Shin Dongwoo's.
Hyundai Motor Group official said, "The 'HMG journal and will convey' HMG TV 'in-depth content on the basis of technical expertise and industry leadership of the Hyundai-Kia Automotive Group through the open" and "interesting and yet customers based on the content that you understand all and said it would actively communicating to the three top priority. "
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