[Korea financial newspaper stand hyomun News] Genesis brand PGA Tour to begin a boost as the title sponsor of this year tournament "Genesys Open (Genesis Open) 'is 美 LA near Riviera Country Club 16 (local coming from (Riviera Country Club) it opened on time) will be held up to 19 days.
"Genesys Open" golf tournament sponsorship is the first marketing of the brand Genesis progress since the United States entered the market as an independent brand in August last year. Genesys also plans to build a spur premium brand in the North American market, sales activities through it.
"Genesys Open, sponsored by Genesys brand and the Tiger Woods Foundation, which organized the tournament PGA Tour tournament is operating with a long history and tradition of more than 90 years starting with 'LA Open (Los Angeles Open)' in 1926.美 the economic and cultural center of the West as the largest to be held in the LA area and market attention will help the high expectations of the golf tournament fan of the West.
Total prize money of 700 million dollars, winnings 1.45 million this year, Genesys Open, jammed the dollar, the previous year's winner Bubba Watson (Bubba Watson), 1 the world rankings Jason Day (Jason Day), last week, the PGA Tour AT & T Pebble Beach Pro-Am winner and Most popular PGA golfers will compete in Jordan Spieth (Jordan Spieth) more than 140 people, including top class athletes are. In Korea, '2016 KPGA Genesis Awards' Winners SD Rats players to compete on behalf of the Korean tour of qualifications 'open Genesys' sponsor invitation.
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