[Korea's financial standing hyomun newspaper reporter] will emerge a strong contender in the 'hatchback' popularity in the domestic market it did not try to blame specific consumer characteristics favor high-end sedan.
Renault Samsung Motors unveiled the hatchback in the first half of this year 'Clio'. Like Clio QM3 in the domestic market it is called "grave hatchback 'attention is whether the power of the market active.
Domestic car hatchback model representing eliminated the boundaries of the back seat and trunk i30 even Indah struggling on the domestic sales in the year 3000 filled. Those that are tightly sprint takes the opposite yeoseo very popular in Europe, Clio is eye-catching not cause saebaram.
◇ European shoop domestic i30 is humble
Hatchback cars are gaining a high response from overseas. In the case of Hyundai i30 is a hatchback, a model popular with the Tucson, Santa Fe. In particular, last September launched the new i30 has received rave reviews from recent performance, design.
i30 won the recent 'European hatchback model comparative assessment' No. 1 in Germany, specializing in the most prestigious car magazine two places. The last 14 days, Outlet Bild that Opel Astra, Mazda 3, Renault Mégane, the target 5 hatchbacks such as the Peugeot 308 car body, power train, driving performance, kenek TV Tea Sustainability · 7 such as convenience, affordability item evaluation It announced. According to the announcement i30 gained a total score of 531 points out of 750 points. Opel Astra (523 points), Mazda 3 (496 points), the Renault Mégane (490 points) and was followed by the Peugeot 308 (486 points). In particular, all the remaining five items except the driving performance and connectivity ranked first.
Hyundai Motor official said, "The new i30, depending on the rating acknowledges its competitiveness in the heart of comprehensive terms of quality design as well as in Germany in the European car market this year was to a green light turns to Europe for sale" and with a "globally competitive even domestic customers, the new i30 It said it will be attractive choices. "
As such acclaimed i30 in Europe, but the sadness strike repeated the poor in the country. Last year, a total of 2441 i30 sales price gotta have formed a group with sales kkolji Bello requester (635), i40 (1291 units) and Aslan (2246). When compared to the best-selling Avante (93 804) is about 42 times less sales records. September last year introduced a new car, but the situation illustrates the October (648) and November except for the (463) and has sales of around 100 for February. Industry insiders, "domestic customer characteristics hatchback sedan models to favor the likes and dislikes galrinda" and "design is also due to such factors as, hatchback emerged as one important element of the vehicle purchase price is dependent," he said.
◇ Renault Samsung, the first half of my 'Clio' release
Unlike Europe, where there is a declared boldly in the domestic market has become a "grave hatchback. Renault Samsung Motors has unveiled the 'Clio' My hatchback cars in the first half of this year. Clio is the best selling nearly 12 million cumulative sales since the start of a compact hatchback model years, Renault has made the 1990 production. In particular, Clio is also the model had already been acknowledged enough nutrients to the only surviving hatchback model, the Volkswagen 'Golf' and European markets in the domestic market. Bakdonghun Clio Renault Samsung CEO says there can be a 'first of 2 QM3'. The compact SUV market is that the past did not exist QM3 this compact SUV was born with the advent of market, Clio can create an atmosphere that is booming in Tivoli, etc.
Night President eopeotjiman a "domestic standing is the hatchback is a lot of hard talk makers in because we did not focus on this market, customers also awkward it," said "In the past, a small SUV market now do reach one hatchback of the most booming car also customers results may vary depending on the ganeunya, "he said.
He added, "Clio hatchback can lead to a revival of the domestic market Like QM3" said added, "It is about how to communicate with customers hatchback and the most important thing is to do marketing."
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