[Korea sinyuncheol financial newspaper reporter] KB Financial Group announced (Chairman yunjonggyu) operates a corporate finance collaborative marketing system of 'Community RM' (hereinafter Co-RM) system among affiliates. 'Co' of the Co-RM but is short for Community, it contains the meaning of Cooperation, which means 'collaboration'.
The biggest feature of the newly operating system Co-RM is to propose an integrated solution for mid-sized, with 26 million SMEs through joint sales between affiliates of KB Financial Group RM enhance the value of enterprise customers.
Also performed with KB Financial Group of the existing enterprises to operate ohdeon 'Partnership RM' institutions and geumbeon 'Co-RM system "with a target has been equip two major axes that can provide personalized comprehensive financial services according to company size, Co-RM depending on the activation of the system within the KB financial group subsidiaries synergy between competence is also expected to be significantly increased.
Co-RM is operated in the form of 'One Team Approach' for the 138 KB Kookmin Bank configure its local affiliates around the RM Headquarters as a team, co-marketing. · IPO · corporate loans car finance plans to provide timely products and services with the growth of corporate Cycle through the One-Stop service for the various financial needs of corporate clients.
Last Friday (3.17), the core subsidiary of the Bank, Securities, Insurance, cards, about 260 people corporate finance manager of asset management, capital of KB Financial Group gathered at the KB Kookmin Bank Cheonan Training Center for this purpose had a ceremony and Integration Workshop and we had time to explore the islands with a management plan that could actually help corporate customers.
KB Financial Group praised Kim Ok chapter in this position, "the KB Financial Group Co-RM system through the medium of strong helpers small business customers and different efforts to be a customer for life partners (Customer with KB)" he said. In addition, he said "Co-RM system dont have a leading role in the formation beyond the One-Firm KB Group-wide culture of the corporate finance sector."
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