[Korea before lower cervical financial newspaper reporter] Lotte Card is pushing the the "pin-tech strategy that combines retail and" core competencies that differentiate Lotte Group and third parties.
The Lotte Card provides potential competitors and differentiated over the course of the Omni channel Lotte Group is also promoting the new Payment Services through active cooperation.
The Lotte Card Direct Services are the first members of the service associated with the PC or the Internet when you apply for a card with a smartphone mobile channel next day nationwide Lotte group of services that can be a real department store cards directly from Omni channel. Also being introduced is also operating the next day received a pin-tech model that can be used immediately in full online and offline App Store Card Station with the industry's first mobile card, depending on customer's choice. By establishing a management system based on the pin-tech technologies for future product and service development, customer management, business activities, including all areas of vision FDS plans to reduce costs and increase revenue.
In July last year opened a contact type living O2O (online and offline connection) platform service, quick order (Quick Order). Service is to the advantage of being quick-service, flower delivery, in addition to driving the industry's first deputy ticket payment, shopping rewards, T map, such as new taxi services were not provided in the existing credit card companies to O2O services are provided for the first time. Lotte Card App is available only to subscription members after Lotte Card, and can also receive a variety of value-added services and benefits such as discount coupons at checkout to earn extra points.
Lotte Department Store, Lotte Card as long as you have the strength distribution is rich in shopping benefits. The Lotte Department Store, Lotte Card provides discounts to 5% e- coupon site in Lotte Department Store, add a 15% discount on charges for up to ₩ 100,000. 5% discount e- coupons are paid every two month, 15% discount charges last month, the amount used is 30 Yuan / ₩ 500,000 / 100 won / If more than 2 million won each 2 Yuan / ₩ 30,000 / ₩ 50,000 / 10 to $ 20 off the limit is provided. If ₩ 300,000 over the previous month earnings are exempt from the fee monthly installments.
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